trade and soon become the popular out port agricultural product in the world
The paper chose West Lake Longjing tea develop the UK market that the important tea industrial city in Hang Zhou Province to have a research
Focus on tea market of supply and demand situation, analysis its strengths and weaknesses, opportunities and threats
Discuss the marketing, strategy to explore the tea business in the end
Although China as a tea exporting country has comparative advantages on the production, tea sales are at a disadvantage in the international market
So Chinese tea expansion should analysis the UK tea market characteristics carefully, and change traditional marketing strategy to modern marketing strategy
That will make the Chinese tea more and more particular in the world, and improve t