中国移动重点增值业务开展策略白皮书(第二版)中国移动通信集团公司2010年1月目录目录............................................................................................................................2前言............................................................................................................................4总则............................................................................................................................4个人产品介绍................................................................................................................6一)娱乐类产品............................................................................................................6无线音乐.......................................................................................................................6手机游戏.......................................................................................................................9手机电视.....................................................................................................................11手机视频.....................................................................................................................13手机动漫.....................................................................................................................15IVVR...........................................................................................................................16手机冲浪.....................................................................................................................19二)沟通类产品..........................................................................................................21号簿管家.....................................................................................................................21139邮箱.....................................................................................................................22飞信............................................................................................................................24手机桌面助理(待补充)...........................................................................................26三)学习类产品..........................................................................................................26手机阅读.....................................................................................................................26四)日常生活类产品...................................................................................................27手机报........................................................................................................................2812580.........................................................................................................................29手机支付、手机钱包...................................................................................................31位置业务.....................................................................................................................34中国移动应用商场......................................................................................................38五)商务类产品........................................................................................................