第1页共39页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第1页共39页红夕阳有限责任公司商业计划书目录一．作品简介..................................................................3二．团队介绍及管理............................................................4三．公司介绍..................................................................61.宗旨....................................................................62.公司简介................................................................63.公司战略：..............................................................64.公司管理................................................................7四．项目市场分析.............................................................121.中国老人用品市场广阔...................................................122.老年玩具老人时装受欢迎.................................................133.百货店开设老人用品专柜.................................................154.老龄人消费力不容低估...................................................16五．行业对比.................................................................18六．产品与服务...............................................................191.食品类：...............................................................192.主要服务类型：........................................................21七．营销计划.................................................................221、经营目标..............................................................222、宣传策略..............................................................233、营销战略..............................................................244、定价策略..............................................................255、推销手段..............................................................25八．融资和财务报表分析.......................................................271、说明..................................................................272、资金投向..............................................................271)2007上半年预期损益表月报表---单位：（万元）.....................282)2007下半年预期损益表月报表---单位（万元）.........................28第2页共39页第1页共39页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第2页共39页3)2007上半年资产负债表月报表---单位（万元）.........................294)2007年下半年资产负债表月报表---单位（万元）.......................305)2007——2011年预期损益表---单位（万元）...........................316)2007——2011年现金流量表---单位（万元）...........................327)2007——2011年资产负债表---单位（万元）...........................32九．风险分析及解决对策......................................................................341、创业风险..............................................................342、政策风险..............................................................343、竞争风险..............................................................344、商品风险..............................................................355、现金风险..............................................................356、授权风险..............................................................357、筹资风险..............................................................368、成就风险..............................................................369、风险预警机制.......................
