思特克电子技术开发有限公司管理制度－营销管理手册版本：1.0深圳市思特克电子技术开发有限公司营销管理手册第0页共67页思特克电子技术开发有限公司管理制度－营销管理手册版本：1.0目录1目的..........................................................................................................................................32适用范围..................................................................................................................................33组织结构..................................................................................................................................34工作职责统揽..........................................................................................................................35职务说明书..............................................................................................................................45.1营销副总职位说明书...............................................................................................45.2营销经理职位说明书...............................................................................................55.3市场专员主要工作职责...........................................................................................75.4区域经理主要工作职责...........................................................................................75.5系统工程师工作职责...............................................................................................95.6业务员主要工作职责...............................................................................................95.7合同管理工程师主要工作职责.............................................................................105.8物流专员主要工作职责.........................................................................................116绩效考核办法........................................................................................................................126.1制定目的.................................................................................................................126.2营销人员的职位分级.............................................................................................126.3考核分类.................................................................................................................126.4考核办法.................................................................................................................126.5绩效考核.................................................................................................................146.6考核等级划分、考核结果运用及处理.................................................................167工作流程................................................................................................................................187.1营销部流程地图.....................................................................................................187.2市场策划流程.........................................................................................................197.3市场推广流程.........................................................................................................217.4季度销售计划管理流程.........................................................................................237.5客户开发管理流程.................................................
