酒店经营管理手册VIP专享VIP免费

酒店管理手册目录一、营销部组织机构································································2二、营销部工作概述············································································3三、营销部经理岗位职责·····································································4四、营销经理岗位职责·········································································5五、文员岗位职责················································································6六、电话销售程序···································································7七、客户访问程序···································································8八、开发新客户程序·······························································10九、现场介绍酒店服务设施操作程序与标准·································11十、会议销售操作程序与标准··················································13第2页共48页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第2页共48页十一、团队接待操作程序与标准··················································15十二、客户挂帐操作程序与标准··················································17十三、大型活动安排操作程序与标准············································18十四、组织新闻发布会操作程序与标准·········································19十五、重点宾客/公关接待等级划分操作程序与标准··························21十六、重点宾客/公关接待服务操作程序与标准································24十七、与各部门沟通协调操作程序与标准······································26第3页共48页第2页共48页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第3页共48页营销部政策与程序主题：营销部组织机构序号：SM/ZC-001有效日期：2007年9月1日更新：总页数：48提议人：人力资源总监分发：全体营销部人员批准人：总经理总经理营销部经理销售经理文员第4页共48页第3页共48页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第4页共48页——本页完——第5页共48页第4页共48页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第5页共48页营销部政策与程序主题：营销部工作概述序号：SM/ZC-002有效日期：2007年9月1日更新：总页数：48提议人：人力资源总监分发：全体营销部人员批准人：总经理一、营销部工作总述营销部是酒店进行产品设计、宣传促销、拓展公共关系，为酒店的经营管理活动创造天时、地利、人和的内外部环境的职能部门。担负着酒店招徕客源，建立销售网络，推销产品：对外联络，提高知名度，树立在公众中良好性峡谷，获得良好经济效益和社会效益的重要责任。第6页共48页第5页共48页编号：时间：2021年...