WORD格式整理版范文范例参考广告材料种类及优缺点目录第一章、广告材料分类...................................................................................................................2一、吸塑灯箱...................................................................................................................2二、喷绘材料...................................................................................................................2三、反光材料...................................................................................................................3四、雕刻材料...................................................................................................................3五、展示器材...................................................................................................................5六、不干胶标贴...............................................................................................................6七、写真耗材...................................................................................................................6八、广告板材...................................................................................................................6九、广告配件...................................................................................................................7十、光电器材...................................................................................................................7第二章、常用广告材料...................................................................................................................7一、按材料分类...............................................................................................................7二、按用途分类...............................................................................................................7三、材料特性说明及使用环境介绍...............................................................................8四、其他常用材料特性及使用环境介绍.......................................................................8五、安装类型及常用地点...............................................................................................8六、水晶夜光标牌...........................................................................................................9第三章、喷绘和写真.......................................................................................................................9一、KT板.........................................................................................................................9二、安迪板.....................................................................................................................10三、灯布.........................................................................................................................10四、X展架.....................................................................................................................10五、易拉宝.....................................................................................................................11六、拉网展架.................................................................................................................11七、相纸.......................................................................................................