Unit1AdvertisingPeriod1WelcometotheunitAnalysisoftheteachingmaterial:Thisisthe1stperiodofUnitOne.ThemainpurposeofthislessonistomakeSsbefamiliarwiththetopicofthisunit.Objectives:1.TomakeSsidentifythedifferencesbetweenthesetwotypesofadvertisements.2.TopracticeSs’oralEnglish.Teachingimportantpoint:Howtodevelopstudents’speakingabilitybyexpressingtheiropinionsinthediscussion.Teachingapproaches:Teachingapproachesisthekeystepforclassteaching.Visual-sceneteachingmethod,tasked-basedmethodaswellastheapproachesofdiscussionandsoonwillbeadoptedintheteachingprocessofthislesson.EmphasiswillbeputonSs’abilityofspeaking,expressingandbrainstorming.Languageisbestlearnedthroughactivities.I’llintroducearichvarietyofactivitiesandapproachestomeetdifferentneedsoftheSsandmakefulluseoftheadvantagesofmultimediawhichisvisual,operabletomakemylessonvivid,interestingandeffective.InteractionPatterns:Teachers-class,individuals,pairsSs’abilitytoworkbothindependentlyandtogetherisveryimportanttotheirsuccessinthefuture.ItisthereforeimportantforSstohaveopportunitiestodeveloptheirEnglishskillsandknowledgeindependently,inpairs,ingroupsandasaclass.TeachingAids:multimediaandablackboardProceduresforteaching:Step1GreetingandLead-in1.Doyouknowwhattitleofthisunitis?2.Whichpieceofad-showdoyoulikebest?3.Wherecanyoufindtheseadsanddoyoulikethem?Step2Welcometotheunit1.observation:AskSstoobservethesixpicturesonPage1anddivethemintotwoparts.2.Discussion:Lookatthesixpicturesandanswerthesequestions:Whatimage(s)canyouseeoneachposter?Whatcanyoureadoneachposter?Whatcanyoulearnfromeachposter?Step3PairWorkMoreadsforSstohaveadiscussion.Step4Activereading:ListentothematerialonPage94andtrytoanswerthesequestions:1What’stheadabout?2Whattypesofthingswillthestoriesbejudgedon?3WhatshouldSspayattentiontowhenwritingthestory?4WhyisitgoodforSstoenterEnglishwritingcompetitions?用心爱心专心116号编辑Step5Mini-writing:Chooseoneadandwritesomethingtopromoteyourserviceorproducts.Step6Homework1Lookformoreinterestingadsandshowthemtoyourclassmatesnexttime.2MakegoodpreparationforReadingpart.用心爱心专心116号编辑
