密级学号:108208010329本科生毕业论文（设计）景德镇陶瓷出口问题的分析与对策学院：经济与贸易学院专业：国际经济与贸易班级：2008级国际经济与贸易本四班学生姓名：饶彬彬指导老师：杜方方完成日期：2012年5月22日摘要随着近年来陶瓷业的不断蓬勃发展，陶瓷业的出口量也在逐年增加并在我国的对外贸易出口份额中所占的比例不断增大，中国陶瓷年产量与出口额均占世界首位。景德镇作为在我国的陶瓷产业生产与对外贸易出口中占巨大比重的城市，更是在全世界陶瓷市场中占一席之地。随着全球经济的发展和人们生活水平的提高，景德镇陶瓷产业生产与对外贸易出口受到的竞争越来越激烈。在日益激烈的国际陶瓷对外贸易市场竞争中，许多国家采取贸易壁垒等各种贸易保护措施来限制进口，削弱出口国的产品竞争力，来达到保护本国市场利益的目的。因此，本文首先叙述了景德镇陶瓷产业的历史背景与发展现状。其次，分析了景德镇陶瓷产业对外贸易发展存在的问题。再次，阐述了景德镇对外贸易问题的解决方法与对策。最后，对我国景德镇陶瓷产业的发展提出了未来的展望。关键字：陶瓷，出口贸易，景德镇AbstractInrecentyears,withtheceramicsconstantlyvigorousdevelopment,Theceramicsexportsalsoincreasedyearbyyearinourcountryandintheforeigntradeexportsharetheproportionofgrowinglarger,China'sannualoutputandexportsofceramicaretheworld'slargest.Jingdezhenceramicindustryinourcountryastheproductionandexportofforeigntradeintheproportionofgreatcity,Intheworldofceramicsmarketismajorproportion.Alongwiththeglobaleconomydevelopmentandtheimprovementofpeople'slivingstandard,Jingdezhenceramicsindustryproductionandexportofforeigntradebymoreandmorecompetition.Inthefierceinternationalceramicforeigntrademarketcompetition,Manycountriestaketradebarriers,etc.Variouskindsoftradeprotectionmeasurestorestrictimports,Reducethecompetitivenessofproductsoftheexportingcountry,Toprotecttheinterestsoftheirmarket.Sothat,Thispaperfirstlydescribesthejingdezhenceramicsindustryhistorybackgroundanddevelopmentpresentsituation.Thesecond,Analysisofjingdezhenceramicsindustrytotheexistingproblemsinthedevelopmentofforeigntrade.Thethird,Tellsthestoryofjingdezhenforeigntradethesolutiontotheproblem.Finally,Jingdezhenceramicindustryofourcountryproposedforthedevelopmentoffuture.Keyword:ceramic,Exporttrade，Jingdezhen目录第1章绪论...............................................................................................11.1选题的背景和意义.............................................11.1.1研究的背景...........................................................................................11.1.2研究的意义.............................................................................................11.1.3研究的方法.............................................................................................2第2章景德镇陶瓷出口现状分析...........................................................32.1景德镇陶瓷发展的概况........................................32.2景德镇陶瓷对外贸易发展状况..................................32.2.1景瓷对外出口贸易大幅度增长.............................................................42.2.2景瓷对外出口贸易市场进一步扩大.....................................................52.2.3瓷高档产品市场发展良好.....................................................................5第3章景德镇陶瓷出口中存在的问题分析...........................................63.1企业创新能力弱，低水平相互模仿、缺乏市场创新能力............63.2企业的档次和规模处于相对中下等层次居多......................63.3产品的包装落后，竞争力低下....
