目录摘要....................................................................................................1Abstract.....................................................................................................2引言............................................................................................................31民宿经济的内涵.....................................................................................31.1民宿的由来.......................................................................................................31.2基于民宿的民宿经济.......................................................................................32民宿经济在江苏的发展现状.................................................................42.1民宿经济在江苏的整体现状...........................................................................42.2民宿经济在江苏的发展优势...........................................................................42.3民宿经济发展的趋势.......................................................................................53民宿经济在江苏的发展问题.................................................................53.1地理位置偏.......................................................................................................53.2规模小...............................................................................................................63.3经营管理水平低...............................................................................................63.4缺乏合理的规划...............................................................................................64解决问题.................................................................................................64.1加强民宿配套设施建设...................................................................................74.2根据地方特色发挥民宿个性...........................................................................74.3培养与顾客关系,加深文化成分...................................................................74.4加大创新力度...................................................................................................74.5提升服务品质...................................................................................................84.6加强政府的扶持...............................................................................................85总结.........................................................................................................8参考文献..................................................................................................10致谢..........................................................................................................111摘要近年来随着人们生活水平的提高,旅游已经成为热潮,其中民宿作为乡村旅行的一种发展形式更是备受欢迎,其以一种区别于传统宾馆、酒店的非标准住宿形式的存在成为人们的居住首选。本文主要对乡村旅游转型升级下民宿经济的现状及其在发展过程遇到的问题及解决对策进行分析,以为江苏民宿经济的进一步发展提供参考。关键词:民宿;市场基础;可持续发展战略2AbstractInrecentyears,withtheimprovementofpeople'slivingstandards,tourismhasbecomeaboom.Amongthem,thedevelopmentofruralhomesasaformofruraltravelismorepopular.Ithasbecomeakindofnon-standardaccommodationformdifferentfromtraditionalhotelsandhotels.Thepreferredchoiceforliving.Thispapermain...