I摘要投资决策在企业经营发展过程中应用范围较广，并根据基本流程制定科学决策，分析决策的可行性。投资决策包括两个组成部分，一是投资，二是决策，这都是企业发展过程中的重要组成部分，有利于进一步扩大企业业务规模，企业要实现可持续发展，首先要制定适应企业发展的决策。而这种方法，有利于进一步提高企业财务管理效率，具有划时代的意义。因此本文对企业投资决策问题进行探究，分析企业投资决策情况，且以豫联集团为例进行探究，使文章更加充实。文章主要采用文献资料法以及案例分析法两种探究方法进行探究，首先对研究背景意义等进行了论述，为后文的探究奠定了框架；其次对投资决策的定义、意义、目的等进行了概述，为之后的论证提供理论基础；再次对豫联集团投资决策案例进行全面分析；最后提出相关对策与建议。文章在分析之后，主要提出的对策为进行技术精进与产业定位、进行管理创新以及培养扶持战略企业文化。具体来说，在科学技术作为解放和发展生产力的重要基础以及高新技术作为社会生产力制高点的20世纪，集团应紧跟形势，加速科技研发和技术创新，完备机制考核和技术革新激励，加速技术革新不发，以不断提高技术含量来提升产业层次。另外，新型的管理是增强运作效率和核心竞争，实现企业发展策略的重要保证，因此需要进行创新。最后企业理念和行为方式一旦达成共识，成为企业文化，将极大地影响员工的行为和想法，故而需要重视企业文化。希望本文的研究能够在一定程度上促进豫联集团的进一步发展。关键词：企业发展；投资决策；经营IIAbstractInvestmentdecision-makingiswidelyappliedintheprocessofbusinessdevelopment,andscientificdecision-makingismadeaccordingtothebasicprocesstoanalyzethefeasibilityofdecision-making.Investmentdecisionincludestwocomponents,oneisinvestmentandtheotherisdecision-making.Thisisanimportantpartoftheenterprisedevelopmentprocess,whichisconducivetofurtherexpandingthescaleofbusiness.Toachievesustainabledevelopment,enterprisesmustfirstdevelopandadapttoenterprisedevelopment.decisionmaking.Thismethodisconducivetofurtherimprovingtheefficiencyofcorporatefinancialmanagement,andhasepoch-makingsignificance.Therefore,thispaperexplorestheproblemofenterpriseinvestmentdecision-making,analyzestheinvestmentdecision-makingsituationoftheenterprise,andtakesYulianGroupasanexampletoexploreandmakethearticlemoresubstantial.Thearticlemainlyusestheliteraturemethodandthecaseanalysismethodtoexplore.Firstly,itdiscussesthesignificanceoftheresearchbackground,andlaysaframeworkforthelaterexploration.Secondly,itoutlinesthedefinition,significanceandpurposeofinvestmentdecision.Toprovideatheoreticalbasisforthesubsequentarguments;toconductacomprehensiveanalysisofYulianGroup'sinvestmentdecision-makingcases;andfinallyproposerelevantcountermeasuresandrecommendations.Aftertheanalysisofthearticle,themaincountermeasuresproposedaretechnicaladvancementandindustrialpositioning,managementinnovationandfosteringstrategiccorporateculture.Specifically,inthe20thcentury,whenscienceandtechnologyaretheimportantfoundationforliberatinganddevelopingproductiveforcesandhigh-techisthecommandingheightofsocialproductivity,theGroupshouldkeepupwiththesituation,acceleratescientificandtechnologicalresearchanddevelopmentandtechnologicalinnovation,completeinstitutionalassessmentandtechnologicalinnovationincentives,andacceleratetechnologicalinnovation.Donotsend,tocontinuouslyimprovethetechnicalcontenttoenhancetheindustriallevel.InIIIaddition,thenewtypeofmanagementisanimportantguaranteetoenhanceoperationalefficiencyandcorecompetition,andtoachievecorporatedevelopmentstrategies,soinnovationisneeded.Finally,oncethecorp...
