Task Writing an advertisement Leading-in:Warming-Up:Are you good at listening?What difficulties do you have in listening? Listening:What numbers are given when you listen for statistics?What phrases should you listen carefully for? Numbers in statistics:Fractions: 1/2(a/one half), 2/3(two thirds), 3/4(three quarters), etcDecimals: 0.3(zero point three), 6.79(six point seven nine), etcPercentages: 63%(sixty-three per cent), 45.72(forty-five point seven two per cent), etc Describing statistics:an increase: an increase of, increase/rise by, etca decrease: a decrease of, decrease/fall by, etcno change: no change, remain/stay the same, etctrends: a steady increase/decrease, rise/fall slowly, etc Describing statistics:a range: between … and …, from … to …, etcaverage: average, etca limit: lowest, peak at, etc Listening:YearMarket Share (%)YearMarket Share (%)195019902000197010.51960125.57 12201020201519.5241980 Sales of the ChocoLoco Bar05101520251950 1960 1970 1980 1990 2000 2010 2020YearMarketShare %Bar Chart : Listening textDirector: Good morning, ladies and gentlemen. We’re here today to talk about sales of our chocolate bar, ChocoLoco. ChocoLoco was first sold in nineteen fifty. We did quite well in the first year, with a ten point five per cent share of the market. However, the sales figures in the next few years were not so good. By nineteen sixty, market shares had decreased by five per cent. Then we introduced a new marketing programme, and market share increased to seven per cent in nineteen seventy. However, this was still below what we had expected. In nineteen seventy-nine, we packaged the chocolate bar in a new way. The results were good, and in nineteen eighty, the number of people buying ChocoLoco rose ...
