Unit 10 Lesson4Adverts!Post reading:Step 1: What are these gadgets?electric toothbrushlaptop computerbackmobile phonepersonal stereopocket calculatorradio alarm clockStep 2: What do you think of the gadgets? Can you use one or two sentence to describe the gadgets?Some key words may help you:cheap, compact, convenient, easy (to use), expensive,practical, reliable, usefulExample: I think electric toothbrushes are not very practical…….23456Step3: Look at the gadgets below, which of the gadgets do you think are not practical? 1234 While reading:Step1: Listen to the tape, and answer the questions below.Q1: Which products are talking from the tape? A: CD player B: walkabout headphones C: computer D: earplug earrings E: micro camera F: feline floor cleanersAnswer: B, D, E, FQ2: What’s the price of the product? (fill in the table)(1)(2)(3)(4)name of the productprice of the productmicro cameraearplug earringsfeline floor cleaners￡ 199.99￡ 80. 45￡ 19.50￡ 5.99walkabout headphonesStep2: (group work) read the text and note down the advantages of each product. (This part we will play as a competition.)(each advert has at least 2 advantages)Walkabout Headphones:(1) no wires or_______ ; (2) can listen to ______/TV up to ___ metres away; (3) go through glass,_____________and_______; (4) __________sound; (5) __________value.cablesstereo60wooden doorswallsexcellenttop qualityMicro Camera:(1) no ______ than a credit card; (2) c________; (3) r_________; (4) easy to _____ ; (5) has an automatic _____ and _____;(6) made from ________; (7) not __________.biggeronvienteliableusefocus flashtitaniumexpensiveEarplug Earrings:(1) a________; (2) u______; (3) use in many_________________;(4)a b_______ttractivesefuldifferent situationsargainFeline Floor Cleaners:(1) made from good____________; (2) p_______; (3) easy to______; (4) c_______quality nylonracticalwashheapStep3: Watch some TV commercials （电视广告） and make a guess “what’re the products talking about?”Video2Video 3Video 1我就喜欢。I’m loving it.只管去做。Just do it.Step 4: advertising slogan让我们做得更好。（飞利浦） Let's make things better. (Philips)味道好极了 !The taste is great!钻石恒久远，一颗永流传。（第比尔斯）A diamond lasts forever. (De Bierres)Post reading:Writing: Which is the best advertising slogan （广告语） ?Now show you a product, can you write down the advertising slogan? Later, ask some students to write down their advertising slogans on the blackboard.Homework:(1)Preview the vocabulary: Adjectives on Page 15.(2)Finish the exercise on Page 60.(3)Find more advertising slogans.Thanks for listening!!The Japanese word Chindogu literally means an odd or distorted tool. It's an almost useless invention, a bizarre gadget that has broken free from the chains of usefulness. Chindogu are inventions that seem like they're going to make life a lot easier, but don't...
