精品文档---下载后可任意编辑五感汇心——基于义乌城市形象系统设计的开题报告摘要：本文围绕义乌城市形象系统设计展开讨论，通过市民调研、文化分析等方法，寻求设计文化符号和形象元素，进而构建统一的视觉识别体系，弘扬义乌城市文化和品牌形象。本文旨在通过五感创新来推动城市形象的创新进展，从感觉出发，将视觉、听觉、嗅觉、触觉、味觉五个感官融合于城市形象系统设计之中，让城市形象更具有人情味、生活化、文化内涵和全球性。同时，我们还在城市形象系统设计中加入新型技术，如虚拟现实、增强现实等，从而实现城市形象的数字化互动和智能化建设，更好地服务于城市居民和游客。关键词：义乌、城市形象系统设计、五感、新型技术Abstract:This paper focuses on the design of Yiwu city image system. Through citizen survey and cultural analysis, this paper seeks to design cultural symbols and image elements, and then to build a unified visual recognition system to promote Yiwu city culture and brand image. This paper aims to promote the innovative development of city image through five senses innovation. Based on feeling, we integrate the five senses of vision, hearing, smell, touch and taste into the design of city image system, making the city image more humanized, life-oriented, culturally meaningful and globalized. At the same time, we also introduce new technologies such as virtual reality and augmented reality into the design of city image system, so as to realize the digital interaction and intelligent construction of city image, and better serve the residents and tourists of the city.Keywords: Yiwu, city image system design, five senses, new technology
