本科论文摘 要在当今市场大环境之下，社会经济快速发展，人们对物流的需求越来越大，正因如此，快递业作为一个新兴产业悄然发展，具有发展潜力突出、热点度高、受众性强的特点，对社会经济和人民生活产生重要影响。自我国物流市场开放以来，物流公司迅速发展起来，涌现出许多知名的快递企业，如：顺丰、申通、中通、韵达等等，这些快递企业都有自身经营战略，本文主要以顺丰控股股份有限公司为对象，搜集相关资料，运用财务分析方法，对其经营情况、经营战略等分析研究，评估机遇和挑战，对其发展前景给出相应建议以供参考。关键词：顺丰控股，财务分析，建议本科论文本科论文AbstractIn today's market environment, the rapid development of social economy, people's demand for logistics is growing. Because of this, express delivery as a new industry, has developed quietly, with the characteristics of outstanding development potential, high degree of hotspot and strong audience, it has an important impact on social economy and people's life. Since the opening of China's logistics market, logistics companies have developed rapidly, and many well-known express delivery enterprises have emerged, such as Shunfeng, Shentong, Zhongtong, Yunda and so on. These express companies all have their own business strategies. This article mainly through to the SF Holdings Limited Company as the object, collects the related material, uses the financial analysis method, to its management situation, the management strategy and so on analysis research, the appraisal opportunity and the challenge, some suggestions on its development prospects are given for reference.Key words: SF Holdings, Financial analysis, Recommendations本科论文目 录前 言.................................................................11.财务分析理论概述....................................................21.1 概念...........................................................21.2 具体方法...................................
