本科论文本文基于对国内外大型展馆的运营模式的研究，以济南国际会展中心的现状分析为讨论依据，探讨在目前的态势下济南国际会展中心所面临的问题，并对其运营模式提出针对性的优化建议，以期为济南国际会展中心的运营管理优化提供借鉴。本文第一章阐述了何为会展场馆、会展场馆管理、国内外会展场馆运营模式及其重要性；第二章是通过权威机构发布的数据对济南国际会展中心进行现状分析，并总结出济南国际会展中心目前面临的问题有哪些；第三章是结合会展中心出现的问题及国内外的研究结论，为济南国际会展中心提出一系列在运营模式上的对策及建议。关键词：济南国际会展中心，场馆，运营模式本科论文AbstractBased on the study of the operation mode of large-scale exhibition halls at home and abroad, this paper discusses the problems faced by Jinan International Convention and Exhibition Center under the current situation, and puts forward targeted optimization suggestions for the operation and management of Jinan International Convention and Exhibition Center, with a view to providing reference for the optimization of the operation and management of Jinan International Convention and Exhibition Center. The first chapter makes a clear definition and theoretical explanation for the operation mode of exhibition venues, exhibition venues and exhibition venues at home and abroad; The second chapter is the data released by the authority to The Jinan International Convention and Exhibition Center for the current situation analysis, and summarized Jinan International Convention and Exhibition Center is facing the problems; The third chapter is based on the problems of the Convention and Exhibition Center and the conclusions of domestic and foreign research, for Jinan International Convention and Exhibition Center put forward a series of operational model countermeasures and suggestions. Keywords: Jinan International Convention and Exhibition Cen...
