财务会计对电商购物节发展的关键影响——以“双十一”为例摘 要从 2011 年开始至今,每一年“双十一”到来之前对于阿里巴巴等电商平台都仿佛是一场“硬仗”,不但考验企业团队合作的效率,而且更突出了对于人才与资源战略分配的重要性。财会部门也不例外。充分的规划与高效的合作并举,电商财务体系把购物节当做一次展现影响力的契机。灯火通明的阿里大楼、随处可见的帐篷和行军床,财务工作者们吃与住都搬到了公司,致力于在双十一之前做好所有准备工作。通过财务监督职能,能够及时发现运营中的问题并给出改进意见,调整实际与计划的差距,确保战略目标的完成和实现。同时规范电商会计基础工作,避免承担财经和税务方面的风险,通过内部控制制度在大体量交易额产生前、产生后都能够保证会计信息的安全性。财务管理效益理念贯穿运营过程之中,促使电商企业在生产量的确定与现金、存货的持有量方面保持一定的全理性,提升电商企业的管理运营水平,保证经营目标的有效实现。关键词:电商财会 双十一 重要性IAbstractSince 2011, every year before the arrival of "double eleven" for Alibaba and other electronic business platform is like a "tough" and the efficiency of enterprises will not only test the team, but also highlights the importance of the talent and resources allocation strategy. The finance and accounting department is no exception. Full planning and efficient cooperation, the e-commerce financial system regards Shopping Festival as an opportunity to show influence. Brightly lit Ali buildings, tents and marching beds are everywhere. Financial workers have moved to the company to eat and live. They are committed to doing all preparations before double eleven.Through the function of financial supervision, we can find problems in operation timely and give suggestions for improvement, adjust the gap between actual plan and plan, and ensure the completion and Realization of strategic goals. At the same time, standardize the basic accounting work of electric business, avoid the risk of...