“双十一”物流分拣中心爆仓现象应对策略与资源配置研究

“双十一”物流分拣中心爆仓现象应对策略与资源配置研究“双十一”物流分拣中心爆仓现象应对策略与资源配置研究摘 要随着新时代电子商务的蓬勃发展，电商平台衍生出了一系列打折优惠力度大的购物节活动。电商平台依靠低廉的价格促使购物节销售量逐年突破往年记录，使电商平台和电商企业盆满钵盈，但是随之而来的庞大的订单量给物流企业带来了一系列难题，也揭示了目前我国物流行业发展的弊端。解决物流难题的关键在于缓解因为订单激增而引发的爆仓现象。物流分拣中心出现爆仓现象的问题是物流企业发展问题的缩影，但是想要缓解爆仓现象，光靠物流企业自己的完善是远远不够的。爆仓现象说小了是物流企业的问题，说大了是整个供应链的问题，所以想要根本上处理好爆仓现象的问题需要供应链上所有主体的共同努力和协同发展。本文以“双十一”购物节为前提，针对物流分拣中心出现爆仓现象入手，从物流企业和电商平台以及电商企业三个主体分别进行分析，了解爆仓现象的现状，探讨其出现的原因，并且提出符合我国实际情况和促进我国物流发展的应对策略与资源配置研究，以达到解决爆仓现象的问题，推动我国经济的发展，减少不必要的损失。关键词：“双十一”；爆仓；物流；资源配置IResearch on countermeasures and resource allocation of "double eleven" logistics sorting centerAbstractWith the booming development of e-commerce in the new era, e-commerce platforms have spawned a series of shopping festival activities with great discounts. The e-commerce platform relies on the low price to push the sales volume of shopping festival to break the previous record year by year, which makes the e-commerce platform and e-commerce enterprises full profits. However, the huge order quantity brought a series of difficulties to the logistics enterprises, which also reveals the drawbacks of the current development of China's logistics industry. The key to solve the logistics problem is to alleviate the phenomenon of warehouse explosion caused by the surge of orders. The problem of warehouse explosion in logistics sorting center is the epitome of the...