目 录一、执行总结1.1 项目描述...........................................................................................................31.2 市场...................................................................................................................31.3 投资与财务.....................................................................................................................3二、项目背景..........................................................................................................................42.1 产业背景...........................................................................................................42.2 产品概述...........................................................................................................42.2.1 动漫饮品.................................................................................................42.2.2 西式餐点.................................................................................................42.2.3 动漫手办公仔.........................................................................................42.2.4 真人 cosplay 秀.......................................................................................42.3 竞争优势...........................................................................................................52.4 项目前景.........................................................................................................................5三、市场分析............................................................................................63.1 行业及市场概述.............................................................................................................63.1.1 饮料的市场行业及市场概述...........................................................................53.1.2 动漫的行业及市场分析....................................................................................63.2 项目的市场需求程度...............................................