Unit 11 The MediaMedia is at the very heart of society and business. As an important tool for people to exchange minds, media in its many forms involves a great deal of value whose content has developed in an increasing speed.Media has a large effect on everybody's life. Among all kinds of media forms, mass media are the most important tools of communication. Through the information passed by mass media, we can know even the farthest end of the world. They enable us to communicate with each other by helping us to overcome the barriers of time and space. Mass media affect us in various ways. They keep us well informed of the happenings of the world which would otherwise remain unknown. Because of the great influence mass media can make, a large number of products and brands come into our minds through advertisements. As we can see, newspapers, magazines and TV are filled with all kinds of colours, persuading us to buy their products. Also, mass media give us entertainment. Every day, a big variety of programs are broadcasting around the clock on TV and radio. Films, books and magazines all give us daily amusement.Over the last decade, mass media have changed a lot. We even have seen many new media created. Everyone will like the media, producing and spreading information to any corner of the world through the Internet. Media will be more complicated and multiple. Let's look forward to the future of media, hoping the development of media will bring large benefits to people.开启快乐学习之旅媒体是社会和商业的核心。作为人们交流思想的重要工具，各种形式的媒体所涉及的价值含量正在以很快的速度发展。让我们期待着媒体的未来，希望媒体的发展将给人们带来巨大的好处。Period One Warmup & Lesson 1 World NewsⅠ.重点单词1．cha...
