------------ | 目录第一章市场分析与预测...................................................................................................31.1 竞争对手....................................................................................................................31.2 行业分析....................................................................................................................71.3 目标群体分析............................................................................................................81.4 风险与风险管理.......................................................................................................10第二章 运营策略..................................................................................................................122.1 盈利模式..................................................................................................................122.2 推广模式..................................................................................................................142.3 经营进展计划..........................................................................................................14第三章 项目管理方案..........................................................................................................173.1 运营团队.................................................................................................................173.2 渠道接口..................................................................................................................183.3 项目定位..................................................................................................................183.4 股权分配与财务预测...............................................................................................183.5 人才战略与奖惩制度...............................................................................................20第一章 市场分析和估量1.1 竞争对手 接手项目后,本人对关键竞争对手进行了分析...