摘要非物质文化遗产建立名录与传承人体系只是保护手段，而不是终极目标，在有效保护的前提下，进行科学合理地开发利用，并积极推动非物质文化遗产的产业化，促进地方经济发展的重要支撑, 是非物质文化遗产保护需要重视的问题。因为单纯固态的挽留和保护是无法与经济大潮下的社会进程相对抗的，只会使其成为没有鲜活持久生命力的僵死的文化。本文将针对实际调查数据，分析湘西苗族鼓舞产业化开发中存在的一些问题及原因由来，并找出非物质文化遗产产业化开发初步探索阶段中值得借鉴之处。通过借鉴国内外非物质文化遗产管理的经验为基础的前提下，进行有效的措施并提出合理建议促进湘西的非物质文化遗产的开发。关键词：非物质文化遗产；产业化；发展；苗族鼓舞ABSTRACTImportant Intangible Cultural Heritage List and establish inheritors system only means of protection, rather than the ultimate goal of effective protection under the premise of scientific and rational development and utilization, and actively promote the industrialization of the intangible cultural heritage, and promote local economic development support, non-material cultural heritage protection needs attention. Because simple solid protection and is unable to retain the process of economic and social under the tide of confrontation, not only making it a long-lasting fresh vitality dead culture. This article will focus on actual survey data, analysis Miao Encouraging some of the problems and the reasons for the presence of industrial development in the origin and to identify the intangible cultural heritage industrial development in the preliminary stage of exploration worth learning place. By drawing on the experience of domestic and foreign non-material cultural heritage management based on effective measures and put forward reasonable proposals to promote the development of the intangible cultural heritage of western Hunan.Keywords：Intangible cultural heritage；Industrialization；developme...
