Confidential（机密）XX网手机报业务策划方案2007-3-4重庆亿坤科技有限公司Allrightsreserved目录第2页共48页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第2页共48页第一章总述.............................................................................................................................................4第二章手机报业务策划.........................................................................................................................62.1手机报各子报定位.......................................................................................................................62.2手机报业务发展时间规划...........................................................................................................72.3手机报业务策划细案...................................................................................................................92.3.1山城手机报—手机报主报....................................................................................................92.3.2娱乐体育报—娱乐资讯个性化手机子报..........................................................................12第三章手机报的产品设计...................................................................................................................153.1手机报彩信版.............................................................................................................................153.1.1山城手机报............................................................................................................................153.1.2娱乐体育报............................................................................................................................173.1.3用户订购及退订....................................................................................................................193.2手机报WAP版..............................................................................................................................193.3手机报短信版.............................................................................................................................22第四章手机报业务流程管理平台.......................................................................................................234.1系统架构.......................................................................................................................................234.2系统描述.......................................................................................................................................244.2.1平台特点................................................................................................................................244.2.2平台结构................................................................................................................................25第五章手机报业务技术实现方案.......................................................................................................325.1MMS、WAP与SMS系统技术框架...........................................................................................325.1.1MMS系统的网络拓扑..........................................................................................................335.1.2WAP系统的网络拓扑.............................................................................................................
