第1页共53页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第1页共53页北京仁达方略管理咨询公司数据库第2页共53页第1页共53页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第2页共53页目录引言...............................................5一、我们的长安......................................51．长安精神.........................................................................................................................52．长安作风.........................................................................................................................63．长安员工哲学................................................................................................................64．长安经营哲学................................................................................................................65．长安战略目标................................................................................................................76．长安愿景.........................................................................................................................77．长安核心竞争能力.......................................................................................................78．长安核心价值观............................................................................................................89．我们的长安文化............................................................................................................9二、发展战略篇.....................................101．“一个动力，五大工程”战略..............................................................................102．“四借”战略..............................................................................................................103．“退城进郊”战略.....................................................................................................114．“3337”发展战略.....................................................................................................115．“请进来”与“走出去”相结合的以我为主的自主开发战略....................126．“微车为本,轿车为主，发展商用”的产品结构战略...................................12三、经营思想篇.......................................141．4RE管理.........................................................................................................................142．牵头单位责任制..........................................................................................................143．敏捷管理.......................................................................................................................154．“3SC”管理................................................................................................................155．MLDQ管理......................................................................................................................166．思想经营“三观”.....................................................................................................177．企业市场化市场企业化..........................................................................................178．发挥“三只眼”的功能............................................................................................189．“三越”事业理论.........................................................................................
