高三英语Unit5GettingthemessageTeachingaimsanddemands:类别课程标准要求掌握的项目话题Talkingaboutadvertisingandadvertisement.词汇conveyadvertiseadvertiserbrandconsiderationchargelossblamebroadcastpostreactannoyannoyingaccuseassociateappealfrequentfiguresalesmansaleswomanprofitcampaignpolicyspokesmanillegaltargetsneakernowadaysnephewwaitresshostessbridegroomattachdiscountbonustake…intoconsiderationincharge(of)handinhandgetacrossappealtokeepaneyeoutforsb./sth.pointoutmakesense功能表达和评价不同观点(Expressingandevaluatingdifferentviews)Youarequiteright.I’mafraidIcan’tacceptthat.Iquiteagreewithyou.Iwouldn’tsaythat.Ithinkso,too.Notreally.Iseeyourpoint,but…That’snothowIseeit.That’sridiculous.I’mafraidIhaveadifferentopinion.抱怨投诉和表达情感(Makingcomplaintsandexpressingemotions)ItreallybothersmewhentheadsonTVsometimesshowwomenasyoung,beautifulandstupid.Iamangryabouttheadsforweightlossproducts.I’mafraidI’vegotacomplaintabout…Ihatetobringitup,but…Ican’tstanditwhen…Iwanttogetmymoneybackbecause…I’mreallyannoyedwith…Ireallyhate…Itmakesmesick…I’mupsetabout……drivesmemad!…isreallyannoying.语法复习宾语补足语(ReviewtheObjectComplement)名词、副词、形容词、介词短语、动词不定式、过去分词和-ing形式可以用来充当宾语补足语Part1:VocabularyI.Words:根据释义写单词:1.apersonorcompanythatdesignadvertisementsforproductsa_______________2.aproduct’snamethatmakesitdifferentfromothersb_______________3.beattractiveorinterestinga_______________4.amanwhosejobissellingthingss_______________5.amanwhospeaksastherepresentativeofanorganizations_______________6.aplannedsetofactivitiescarriedouttoachieveacertaingoalc_______________用心爱心专心7.anobjectfiredatduringshootingpracticet_______________8.areductionintheusualpriceofsomethingd_______________9.somethinggoodthatyougetinadditiontosomethingyouwereexpectingb_______10.anamountofmoneygainedthroughdoingbusinessp_______________Keys:1.advertiser2.brand3.appeal4.salesman5.spokesman6.campaign7.target8.discount9.bonus10.profitII.选用所给动词完成句子conveyadvertiseblamebroadcastreactannoyaccuseassociateappealattachSupposeyouareacomputersalesman.Howwouldyou(1)________________ifpeopledidn’twanttolistentoyouandeven(2)_________________youoftryingtomisleadthem?Don’tget(3)_____________ifthishappensanddon’tbetooquickto(4)______________yourselffornotdoingagoodjob.Peopleoftenmaketheirchoicesafterseeingorhearingadsthatare(5)______________onTVorovertheradio.(6)______________productsarepreferred,notbecausetheyarebetter,butbecausetheyarebetterknown.Ifyouwanttoinfluencethechoicespeoplemake,firstyouhaveto(7)______________yourproductwithwhatyouneed.Thebestchancetomakethemstopandlistentoyouisto(8)____________totheiremotions.Sometimes,peoplearemorewillingtobuythepositiveconcepts,suchaslove,health,happinessandsuccess,thathavebeen(9)______________totheproduct.Iftheyaccepttheinformationyouaretryingto(10)______________,youhaveabetterchancetogetthemasyourcustomers.Keys:1.react2.accused3.annoyed4.blame5.broadcast6.Advertised7.associate8.appeal9.attached10.conveyPart2:Languagepoints:I.Thedevelopmentofradio,televisionandothermediahasgonehandinhandwiththedevelopmentofadvertising.广播、电视和其它媒体与广告业同步发展。go…with:与……同行;和……紧密相连Happinessdoesn’tnecessarilygowithmoney.go…with:与……相配;一道用Brownshoesdon’tgowellwi...