摘要随着生活水平的提高,人们越来越关注自然、低碳的环保生活。与此同时,会展业也向着绿色、环保的方向前进和发展,在一定程度上也影响着城市经济以及社会经济的发展。会展场馆之间的竞争优势不仅体现在场馆的外在因素上,还体现在其对生态环境的保护方面。因此,在经营管理过程中,要把具体的经营活动和环保工作进行紧密结合。本文首先阐述了本次研究的背景、意义以及国内外的研究现状,介绍了会展场馆绿色经营的基本内涵,然后对于开展绿色会展的必要性进行了一定的分析,对于构建绿色会展体系进行了相关思考,探讨了如何开发绿色会展活动,最后进行了总结和展望。关键词:绿色会展;内涵;必要性;开发;总结与展望AbstractAslivingstandardrise,peoplepaymoreattentiontoadvocatenatural,lowcarbonliferelatedtoenvironmentalprotectionconsciousness.Atthemeanwhile,theadvanceanddevelopmentofexhibitionindustryalsograduallytowardgreenandenvironmentalprotectionsystem,toacertaindegree,affectsthedevelopmentofcityeconomyandsocialeconomy.Theadvantagesofcompetitionbetweenexhibitionvenuesnotonlyembodiesinitsexternalfactorsitself,butalsoreflectedintheprotectionofecologicalenvironment.Sothespecificbusinessactivitiesmustbetightcoupledwiththeenvironmentalprotectionworkintheprocessofitsoperationandmanagement.Firstly,thisarticleelaboratedtheresearchbackground,significanceandresearchstatusathomeandabroad,thenintroducesthebasicconnotationofexhibitionvenuesgreenmanagement,thentocarryoutthenecessityofthegreenexhibitionmustbeanalyzed,tobuildagreenexhibitionsystemwhichhascarriedontherelatedthinking,moreoverthepaperdiscusseshowtodevelopgreenexhibitionactivities,finallysummarizedandprospected.KeyWords:Greenexhibition;Connotation;Necessity;Development;Summaryandoutlook;目录摘要......................................................................IAbstract..................................................................II1前言.................................................................-1-1.1研究背景及意义.................................................-1-1.2国内外研究现状.................................................-1-1.2.1国外绿色会展研究状况......................................-1-1.2.2我国绿色旅游研究状况......................................-2-2会展场馆绿色经营内涵................................................-3-3开展绿色会展的必要性分析.............................................-3-3.1会展市场的竞争加剧决定了企业必须发展绿色会展...................-3-3.2可持续发展和循环经济决定了企业必须发展绿色会展.................-4-3.3会展环境的日益恶化决定了企业必须发展绿色会展...................-4-4构建绿色会展体系的思考...............................................-4-4.1构建绿色会展体系的运行基础.....................................-5-4.2构建绿色会展体系的主体设施.....................................-5-4.3构建绿色会展体系的法律保障.....................................-6-5绿色会展活动的开发探讨...............................................-6-5.1国外发达国家或城市绿色会展活动的开发...........................-6-5.1.1以建设生态建筑为目标,强调绿色规划会展场馆.................-6-5.1.2强调绿色办展应符合3R标准.................................-7-5.2我国开发绿色会展的总体思路.....................................-7-5.3我国绿色会展活动的开发途径.....................................-7-5.3.1绿色会展展览题材的选定....................................-7-5.3.2展会活动的绿色开发........................................-8-5.3.3绿色会展活动的展后管理...............