Unit1AdvertisingReading()ⅡWuxiShibeiSeniorHighSchoolClass7Grade11.Reviewthepassagelearnedlastclass.2.Mastersomelanguagepointsandsentencepatterns.3.Finishsomeexercises.LearningaimsLeading-inFillintheblankswithcorrectwords(thefirstlettersaregiven).Advertisements,whichoftenusep________languageande______images,playanimportantp____inourlives.Therearetwomaint_____ofadvertisements.Oneiscalledc___________advertisements,whicharemeanttop______aproductors______.Buttheydon’ttellc________thec_______truth.AnotheroneiscalledPSAs,whichusea________ando_______imagesandc______language,areoftenrunforf____.Theyd___withmanysociali_____thatoftenaffectpublicw_____.ersuasivexitingartypesommercialromoteerviceustomersompletettractiveriginalreativereeealssueselfaresLanguagePoints重点词汇1.advertisevt./vi.做广告,宣传Theperfumehasbeenadvertisedinallthemajorwomen’smagazines.Weneedtoadvertiseforanewchef.我们需要登广告招聘一名新厨师。这款香水在所有主要的女性杂志上都做了广告。【知识拓展】advertisementn.广告；广告宣传advertisingn.做广告；广告advertiseforadvertiseaproductputanadvertisementinthenewspaper2.persuade说服（含有成功的说服之意），劝说；使信服advise劝说，但未必成功Iadvisedhimtoenterthecompetition.Itriedtopersuadehimenteringthecompetition,butIfailed.Ipersuadedhimintoenteringthecompetitionandhewonthefirstprize.我劝说他参加比赛。（他不一定听我的劝说）我试图说服他参加比赛，但是我失败了。我说服他参加了比赛，并且他赢得了第一名。知识拓展：persuadesb.nottodosth.=persuadesb.outofdoingsth.说服某人不做某事persuadesb.todosth.=persuadesb.intodoingsth.说服某人做某事persuadesb.ofsth.使某人相信某事trytopersuadesb.Todosth.试着说服某人做某事3.cheatvt.&vi欺骗，作弊n.骗子；欺诈行为Kidshavealwaysfoundwaysofcheatinginschoolexams.Hewasaccusedofcheatinginvestorsoutoftheirlifesavings.Areyouaccusingmeofbeingacheat?孩子们总能找到考试作弊的方法。他被指控骗取了投资者一生的储蓄。你是在指责我是个骗子吗？知识拓展：cheatin(business)cheatsb.intodoingsth.骗得某人做某事cheatsb.(ou)tofsth.骗取某人某物catchsb.cheating撞见某人作弊【即学即练】TheteachercalledTomtohisofficebecausehewascaughtintheexam.A.tocheatB.cheatingC.cheatedD.cheat4.breathn.气息；呼吸breathevi&vt.呼吸抽烟让人口臭。breathlessadj.气喘吁吁的，喘不过起来的outofbreath上气不接下气takeabreath吸一口气loseone’sbreath喘不过气catchone’sbreath恢复正常呼吸holdone’sbreath屏息Smokingcausesbadbreath.5.curevt.治愈，解决n.药物，疗法；对策Doctorssaythatthereareseveralpossiblecures.医生说有几种可能奏效的疗法。curesb.of治愈某人的……病；纠正某人的……Thedoctorcuredtheoldmanofhisbackache.医生治好了老人的背痛。acurefor...……的治愈方法treat治疗(强调治疗的过程）treatmentn.……的治疗办法treatsb.foratreatmentfor6.pleasedadj.高兴的，满意的；乐于（做某事的）bepleasedwith对……满意bepleasedtodosth乐意做……pleasevt&vi,使高兴；使满意；讨人喜欢；讨好pleasantadj.令人高兴的，令人愉快的pleasuren.愉快；休闲；令人高兴的事7.comment(1)n.评论，述评；批评，指责Wewouldwelcomeyourcommentsonourwork.我们欢迎你对我们的工作提出意见。Therewasalotofcommentabouthisbehaviour.对他的行为举止有很多的议论。(2)v.评论，议论;发表意见，评价(~on)8.trickn.骗局；玩笑，恶作剧；戏法；诀窍vt.欺骗，欺诈playtrickson=playatrickon欺骗；作弄tricksb.intodoingsth.诱骗某人做某事tricksb.Outofsth.骗走某人某物9.aimvt.&vi.以……为目标；瞄准n.目的，目标aimtodosth.=aimatdoingsth.意欲、企图、力求做某事beaimedat目的是，旨在aim...at...使…...
