高中英语学习材料(灿若寒星*制作整理)Unit4同步检测Ⅰ
阅读理解AAsthethrilloftheLondon2012OlympicGamesfades,thefocusnowisonthe2016OlympicGamesinBrazil
OverthenexttwoyearsitwillalsohosttheFIFAConfederationCupinJune2013andtheFIFAWorldCupin2014
Brazilhastakenstepstoincreasetheeconomicprofitsbysafeguardingtheinterestsofbroadcastersandfunders
In2009,theBrazilpassedtheBrazilianOlympicActandtheso-calledWorldCupLawin2012,whicharedesignedtofightambush(隐性)marketinganddigitalpiracy(盗版),andregulateadvertisinginandaroundofficialsportingsites
TheBrazilianWorldCupLawgoesmuchfurtherinprotectingtheinterestsofrightownersthanBrazil’spre-existinglegislation(立法)inthisarea,theso-calledPeleLaw
Forexample,theWorldCupLawbansanyonebuttheofficialbroadcasterfromusingimagesofevents
However,itdoespermitusefornon-commercialpurposes
Italsorequiresth