高中英语 U5 inside advertising课件 新人教版选修9 课件VIP免费

一、摘要导写请以约 30 个词概括课文的内容要点。技巧点拨：中心句通常在段落首句，第 3 、 4 、5 段中心句在第 2 句，均是提出问题或表明现状后用 for this reason, this is why , this means 等句子引出该段真正主旨内容；此外，要理清文章的思路：第 1 段总起全文，第 2 、 3 、 4 、 5 段服务主题和第 1 段；还要把相同或相近的段落内容（第 2 、 3 段，有关制定相应制度，内容相近）简化和整合。参考例文 1 ： Many countries make laws and certain rules to keep advertisers honest. Besides ， the government organization is established to examine complaints about ads and consumers’ responsibility to check the products also makes sense.参考例文 2 ： In order to keep advertisers honest ， many countries make laws and certain rules. Furthermore ， the government organization shoulders the responsibility to examine complaints. It is also the consumers’ duty to check the products themselves.二、任务写作 请以约 120 词谈谈你的观点，内容要点包括：1 ．商家诚信的广告宣传，能给他们自己以及消费者带来什么好处？2 ．应该采取什么措施监督商家，保证他们的广告信息是诚信可靠的？技巧点拨：写作观点可取之于文，用之于文。学生可从课文中提炼、积累、改写观点，运用于相关话题的写作，使观点更有深度。此外，对于“如何解决某社会问题（如环境问题、经济问题等）”的写作话题，学生可发散思维，多角度思考，考虑不同的人可承担的责任，（如政府、媒体、当事人、群众等应承担的责任），使文章有话可说。 Honesty can do advertisers a world of good. As the saying goes ， honesty is the best policy in the society. Therefore ， honesty helps advertisers earn fame for their products ， which in turn attracts more and more customers and contributes to the growth in sales. Moreover ， keeping advertisers honest is of great benefit to consumers as well. It can inform the consumers of the latest information ， which brings convenience to their shopping in the dai...