下载后可任意编辑网软件整体营销实施方案12024 年 4 月 19 日行业软件整体营销实施方案(文件编号: 1025)项 目负 责 人日 期内 容编辑LISA -10-25初稿第 1 次审核一、网络传播策略.......................................................................................................21.1 预期目标.....................................................................................................2下载后可任意编辑1.2 互联网分析................................................................................................2二、网络传播途径.......................................................................................................32.1 网络传播类别............................................................................................32.2 五大传播途径...........................................................................................32.3 媒介应用....................................................................................................4三、网络传播策略.......................................................................................................43.1 第一阶段....................................................................................................43.1.1 论坛发布..................................................................................................43.1.2 金融行业在线培训................................................................................53.1.3 新闻发布.................................................................................................53.1.4 微博.........................................................................................................53.1.5 弹窗广告(推举)................................................................................53.1.6 营销软件.................................................................................................53.1.7 邮件推广.................................................................................................512...