俊城浅水湾工程推广策略目 录第一局部 销售策略......................................................................................................41.销售策略....................................................................................................................41.1 销售总策略.....................................................................................................41.2 2024 年各阶段推售目标...............................................................................4销售初期〔2024.2-3〕................................................................................4强销期〔2024.4-6〕....................................................................................7持销期〔2024.7-9〕....................................................................................9第二次强销期〔2024.10-12〕..................................................................111.3 工程销售必备条件.......................................................................................11法律文件......................................................................................................11现场包装......................................................................................................12宣传途经......................................................................................................12销售工具......................................................................................................12销售策略......................................................................................................13其他配合......................................................................................................131.4 销售方式.......................................................................................................14现场接待〔坐盘销售〕..............................................................................14展销会.............................................................................................