创业大赛方案书学校：邢台学院系别：会计系专业：工商管理类班级：10 本科九班姓名：韩瑞店名：龙瑞礼品店目 录一、公司介绍·····················- 5 -1.1 公司简介···················- 5 -1.2 公司经营宗旨及目标··············- 5 -·························- 5 -二 市场分析·····················- 6 -2.1 潜在需求分析·················- 6 -2.2 从产品分析··················- 7 -·························- 8 -·························- 8 -三 竞争分析·····················- 9 -四 产品简介·····················- 10 -4.1 群众产品···················- 10 -4.2 特色产品···················- 11 -2 消费者自己做一些自己喜爱的产品以表达自己送礼物时自己的一片心意。······················- 12 -五 进货来源·····················- 12 -六 营销策略·····················- 12 -七 宣传方式·····················- 13 -7.1 校园媒介宣传方式：··············- 13 -·························- 13 -八 盈利预算·····················- 14 -九 公司规划·····················- 14 -十 财务分析·····················- 15 -10.1 初步投入资金分析··············- 15 -10.2 每月消费资金分析··············- 15 -创业方案书 ——龙瑞礼品店一、公司介绍1.1 公司简介1 公司名称：龙瑞礼品店2 业务范围：生日礼品，情侣饰品 〔会有一些手工艺品〕3 选址：位于邢台学院南门同时与三中北校区之间1.2 公司经营宗旨及目标 本公司坚持诚信为本，顾客利益至上的经营宗旨。我们会时刻关注顾客需求，以公司网站为平台，留意客户反应信息，为客户提供各种咨询效劳。并以市场为导向，加快产品更新速度，从而保证我们的家居饰品的优质与时尚，满足人...
