1投标决策和报价策略•投标决策的主要方面・投标决策的主要内容及方法4-21・投标决策的阶段划分及各阶段的主要工22作・投标按性质的分类及其特点31・投标单位的实力表现32•影响投标决策的客观因素13・计算标价的主要依据1234567•标价的确定策略121.15・标价的费用组成及计算1方法□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□lllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllll□□□□□□□□□□□□□□□□□□□□□□□□□IIIlllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllll□□□□□□□□□□□□□□□DO□□□□□□□□□□lllllllllllllllllllllllllllllll□□□□□□□□□□lllllllllIII□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□□DO11・开标前的投标技巧3・议标谈判的主要内容12・议标谈判中的投标技巧1・报价策略的定义及内容・降低预算成本的策略・确定利润率的策略1・平衡报价策略•价格重分配（或不平衡报价）策略2・收益现值法优化报价方案的实际意义10%11%~2%
