I准社会互动视角下网红直播对粉丝购买行为的影响研究目录..........................................................................................................................................................2...............................................................................................................................................3.........................................................................................................................................................1.............................................................................................................................................1.........................................................................................................................................11.2 研究意义.............................................................................................................................................21.2.1 理论意义.........................................................................................................................................2.........................................................................................................................................21.3 研究内容.............................................................................................................................................2.............................................................................................................................................2.............................................................................................................................................3....................................................................................................42.1 准社会互动概念.................................................................................................................................4...............................................................................
