中美篮球交流训练营的运营模式研究 —以北京跃动天下“明日之星”篮球训练营为例

目 录中英文摘要1 前言................................................................................................................................................................11.1 研究目的及意义......................................................................................................................................11.2 文献综述....................................................................................................................................................12 研究对象与方法.....................................................................................................................................32.1 研究对象....................................................................................................................................................32.2 研究方法....................................................................................................................................................32.2.1 文献资料法...............................................................................................................................................32.2.2 专家访谈法...............................................................................................................................................42.2.3 问卷调查法...............................................................................................................................................42.2.4 实际考察法...............................................................................................................................................43 结果与讨论................................................................................................................................................53.1 以 SWOT 理论分析“明日之星”篮球训练营的运营模式.........................................................53.1.1 优势...................................................................................................