中文题目: 基于淘宝商务平台的客户购物关联分析研究 英文题目: Association Analysis of the Customer Shopping Based on Taobao Platform 目录中英文摘要与关键词.......................ERROR: REFERENCE SOURCE NOT FOUND一、引言.............................................................................................................2二、客户购物关联分析......................................................................................2(一)关联分析技术............................................................................................2(二)客户购物关联挖掘过程..............................................................................3三、淘宝商务平台数据分析..............................................................................5(一)分析对象..................................................................................................5(二)数据准备..................................................................................................7(三)数据处理..................................................................................................8(四)关联挖掘.................................................................................................11(五)关联结果分析..........................................................................................15四、淘宝商务平台中的关联规则应用............................................................17(一)客户分析.................................................................................................17(二)商品营销.................................................................................................18五、结论...........................................................................................................19参考文献...........................................................................................................21附录.............................................................................................................