本科论文摘 要近年来,随着理财产品不断的网络化，理财产品的发展也更加智能化，像余额宝这类利用第三方网络平台理财的产品，其不受时间和空间的限制，为用户带来了更加满意的服务，赢得了大量客户的喜爱，这种互联网模式所带来的高效便民化、投资高收益化、理财产品多元化等诸多优势逐渐深入人心，同时引得大量企业入驻。一旦众多企业争先恐后的挤进互联网理财产品市场,必然会出现许多潜在风险及危机。本文主要通过对我国互联网理财产品的现状、特点、发展趋势进行分析,挖掘其中所存在的风险，并通过结合具体案例对这些风险进行深入研究,从而找到消除风险的方案，并提出有效对策,以此来规范互联网理财产品的发展，净化市场环境，促进互联网理财产品的健康有序发展 关键词：互联网理财产品，风险，建议 本科论文AbstractIn recent years, with the continuous networking of financial products, the development of financial products is also more intelligent, such as Yu' e Bao, the use of third-party network platform financial products, because it is not limited by time and space, to bring more satisfactory services to users, won a large number of customers love, the Internet model brought by the high efficiency of convenience, investment high income, financial products diversification and other advantages gradually popular, at the same time attracted a large number of enterprises. Once many enterprises rush into the Internet financial products market, there will inevitably be many potential risks and crises. This paper mainly analyzes the present situation, characteristics and development trend of Internet financial products in China, excavates the existing risks, and through the in-depth study of these risks in combination with specific cases, so as to find out the plan to eliminate the risks, and put forward effective countermeasures to standardize the development of Internet financial products, purify the market environment, and promote the healthy and or...
