国际经济贸易专业 华为技术有限公司手机出口存在的问题及对策分析

华为技术有限公司手机出口存在的问题及对策分析摘 要 随着经济全球化以及贸易一体化的深化，以及我国“科技兴贸”战略实施以来，高新技术产品的出口成为了国家及企业关注的焦点。华为技术有限公司（以下简称“华为”）在这一机遇之下，占据了极大的国内市场，并积极开拓国际市场，华为在手机出口方面，面临着一系列的问题，故而本文将对华为手机出口存在的问题及对策进行分析。文章首先在引言部分介绍了选题的依据以及意义、国内外研究现状等；其次对华为的手机出口现状进行分析，具体从手机出口的市场规模、手机出口的地区分布以及手机出口的产品结构三个角度出发进行分析；再次提出华为手机出口存在的问题；接着针对这些问题提出相应的意见与建议；最后进行总结与展望。希望通过本文的研究，可以促进华为公司手机的出口，以利于其开拓国际市场，提升华为公司效益；同时为其他类似企业也起到一定的借鉴作用。 关键词：高新技术企业；华为；手机出口AbstractWith the deepening of economic globalization and trade integration, as well as China's "science and technology trade" strategy since the implementation of high-tech products exports has become the focus of national and business concerns. Since the start of China 900MHz analog mobile phone business, the number of smartphone users in China has increased rapidly. Huawei Technologies Co., Ltd. (hereinafter referred to as "Huawei") under this opportunity, occupies a great domestic market, in order to enhance business efficiency, The international market has become an inevitable choice, but the current international mobile phone market is increasingly mature, increasingly competitive, Huawei in the mobile phone exports, faced with a series of problems, so this article will Huawei mobile phone exports problems and countermeasures analysis. The article first introduces the basis and significance of the topic, the research status quo at home and abroad, etc., laying the theoretical foundation for the later research; secondly, the analysis...