本科论文摘 要会展服务关系着一个展会的成功与否，如果展会举办方想要成功的举办一个展会，那么必须提供一个能够是参展商和参展观众满意的服务。在我国经济和科学技术快速发展的前提下，会展公司开始尝试一些新技术与会展服务相结合，使其能提高目前的会展服务水平，并且能够解决我国会展当前遇到的问题。本文主要梳理了会展服务和 O2O 模式的发展以及现状，提出了 O2O 模式与会展服务结合来解决会展服务存在的问题，以及二者结合的意义。关键字：O2O 模式，会展服务，展会发展本科论文AbstractExhibition service is related to the success of an exhibition. If the exhibition organizer wants to successfully hold an exhibition, it must provide a service that can satisfy the exhibitors and exhibitors. Under the premise of the rapid development of China's economy, science and technology, the exhibition companies began to try some new technology and exhibition services to improve the current level of exhibition services, and to solve the current problems in China's exhibition.This article mainly sorts out the development and current situation of exhibition service and 020 model, proposes the combination of 020 model and exhibition service to solve the existing problems of exhibition service, and the significance of the combination of the two.Key words: Online to offline, Exhibition service, Exhibition development本科论文目 录1 绪论..............................................................................................................................11.1 研究背景............................................................................................................11.2 研究意义............................................................................................................11.3 研究内容............................................................................................................21.4 研究方法..........................................................
