XX 商业步行街项目可行性讨论报告XXXX 房地产开发有限公司市场部项目市场调研项目市场调研一.区域总体环境分析................................................31、XX 区域规划....................................................42、XX 区域环境进展趋势............................................43、XX 产业进展布局................................................54、XX 区域写字楼物业状况及分布....................................65、XX 地区交通状况总体分析........................................96.人口状况分析...................................................15二、区域商业市场环境分析...........................................241、区域商业市场进展历程..........................................242、区域商业市场现状分析..........................................243、区域商业市场未来进展趋势......................................27三、本项目周边的状况分析...........................................341、项目区位及讨论范围............................................342、本案交通状况分析..............................................343、本案周边住宅状况分析..........................................36项目定位及可行性讨论项目定位及可行性讨论四、市场初步定位...................................................491.业态定位......................................................492.租售价格定位..................................................523.终端客户定位..................................................58五、项目操作性分析.................................................631.市场面分析....................................................632.技术面分析....................................................653.经济面分析....................................................67六、经济模型部分...................................................691.成本部分核算...................................................692.额度比例核算...................................................703.租赁现金流分析(静态).........................................714.租赁现金流分析(动态)........................