高考英语《流行话题 语境识词4500》Unit 63　E-commerce, the Small Business Road to Profits素材

高考英语《流行话题 语境识词 4500》Unit 63 E-commerce, the Small Business Road to Profits 素材Unit 63 E-commerce, the Small Business Road to Profits Is it correct to say, "As the big get bigger, the small get smaller?" It could well be so, if it weren't for the Internet and the surge of "electronic commerce". Much has been changed. Think back to a decade ago an d imagine you were looking for a specialized product. It's a story which happened to me. I wanted to purchase 300 quill pens to hand them out to guests at a function being held in Nov. 1991. It wasn't until I had exhausted almost all of the Melbourne Yellow Pages directory that I gained a lead. A Melbourne gift supplier knew of a compa ny in Britain that produced quill pens in the quantities which I required. I commenced by faxing the Sales Manager. Having no response after a week, I sent another fax addressing it to "anyone who can help me". A week later I received a brochure. We chose the quill pens most suitable and placed an order for 300 via the fax. After 3 days I rang the company to see where my order was, only to find out the order had not been received. I proceeded to refax the information. The order then was processed and they asked for a deposit which was sent. They then confirmed the order. Being in the freight forwarding business, I asked our UK agent to pick up the shipment for me in three days. At that point the unexpected occurred. They didn't have the required number of quill pens in stock. The order was incapable of being fulfilled on time! The result? The whole process took 6 weeks to reach the point where the outcome was negative. This was in 1991. That is not the way o do business ...