论橱窗展示设计中的趣味性分析研究 包装设计专业

论橱窗展示设计中的趣味性摘 要趣味作为一种艺术形式，由于其所具有幽默性和夸张性的特点，使日益忙碌于生活的人们感到片刻的愉悦并且产生兴趣。因此，设计师们应多将趣味元素引入到橱窗设计领域中去，从而达到深入人心的展示效果。文章针对趣味性如何表达展开，通过对橱窗展示设计趣味性的表现形式和内容进行梳理和分析，对于如何将趣味性融入橱窗展示设计中提出了建议与看法。【关键词】橱窗展示设计；趣味性；设计手法；表现内容On The Interest In The Design Of Window DisplayAbstractAmusement as a form of art, with its humorous and exaggerating features, allows people in the fast-paced world to enjoy a moment of entertainment. Therefore, such elements are introduce into the field of window display in order to impress the viewers. This paper studies how amusement is expressed in different forms of window display. In the end, the paper also proposes other interesting ways to integrate amusement elements into window displays.【 Key words 】 window display design; interesting; design techniques; performance content目 录引 言..................................................................1一、概念界定..............................................................1（一）趣味的定义.......................................................1（二）橱窗展示设计趣味性的成因分析.....................................2二、橱窗展示设计趣味性的类型和表现途径....................................2（一）橱窗趣味性的类型.................................................21、幽默型..........................................................22、游戏型..........................................................33、意境型..........................................................3（二）表现途径.........................................................41、展示道具........................................................42、材质选择........................................................43、色彩情感................................................