创业设计书创业团队:07国贸本科4班彭颖诗【B070220420】07国贸本科4班陈玉婷【B070220423】07国贸本科4班胡婉君【B070220426】07国贸本科4班何施蔚【B070220431】07国贸本科4班周紫媚【B070220446】指导老师(兼创业顾问):徐友光2目录1、执行总结................................................11.1项目介绍................................................................................................................11.2项目前景................................................................................................................12、宠物店介绍..............................................22.1本店概述................................................................................................................22.2宠物店的使命和宗旨.............................................................................................22.3总体战略................................................................................................................22.4宠物店的选址.........................................................................................................32.4.1宠物店的前期选址..........................................................................................32.4.2宠物店的后期选址..........................................................................................32.5宠物店的LOGO......................................................................................................33、产品与服务..............................................43.1主要经营业务.........................................................................................................43.2产品服务介绍.........................................................................................................43.2.1宠物美容.........................................................................................................43.2.2宠物旅馆.........................................................................................................63.2.3宠物防疫.........................................................................................................73.2.4宠物用品.........................................................................................................83.2.5宠物销售.........................................................................................................83.3产品服务优势.........................................................................................................84、团队管理...............................................104.1团队成员工作分配...............................................................................................104.2组织架构..............................................................................................................1014.3宠物店职位与职责管理.......................................................................................104.4培训与激励体制...................................................................................................115、市场与竞争分析.........................................125.1宠物行业市场的现状...........................................................................................125.1.1国际宠物市场状况........................................................................................125.1.2国内宠物市场状况.................................................................