第一节PatternofwritingLettersofEstablishingBusinessRelations建立业务关系信函的写作步骤◆建立业务关系的信函要写得诚恳、真挚、礼貌。这种信函的结构一般包括四个步骤:1〃首先说明信息来源(告知对方你从何渠道得知对方的姓名地址的);[Thesourceofinformation(howyoulearnedofhiscompany)];情景搭配用语:[Usefulexpressions]●Yourcompanyhasbeenkindlyintroducedtousby⋯(你们的公司由⋯⋯介绍给我们。)●Weoweyournametothe⋯(我们感谢⋯⋯把你们的名字介绍给我们。)●Welearnthrough⋯that⋯(我们通过⋯⋯得知⋯⋯)●Welearnfrom⋯that⋯(我们得知⋯⋯)●Ontherecommendationof⋯(由⋯⋯介绍)2〃对你的公司作一个简单的介绍(例如公司的业务范围,稍稍“宣传”一下你的产品和服务);[Briefintroductiontoyourowncompany(thescopeofyourbusiness,little“advertising”onyourproductsorservice)]情景搭配用语:[Usefulexpressions]●Wewishtointroduceourselvestoyouasa⋯(我们把自己作为⋯⋯介绍给你们。)●Ourlinesaremainly⋯(我们主要从事⋯⋯)●⋯fallwithinourbusinessactivities(⋯⋯属于我们的经营范围)●Wehavebeeninthisline⋯(我们从事这个行业⋯⋯)3〃写信的目的(你想与对方做什么生意,比如,想购买对方的产品,推荐你自己的产品,想与对方建立合资公司等);[Theintentionofwritingtheletter(whatkindofbusinessyouwanttodowiththem,e.g.topurchasetheirproducts,tosellyourownproducts,toenterintoajointventurewiththem,etc.)]情景搭配用语:[Usefulexpressions]●Wearewillingtoenterintobusinessrelationswithyou.(我们愿意和你们建立业务关系。)●Weexpressourdesireto⋯(我们表示希望⋯)●Wearenowwritingyouforthe⋯(我们现写信愿意⋯)●Wearedesirousof⋯(我们愿意⋯⋯)4〃表达与对方合作和早日收到回复的愿望。[Expressingtheexpressionofcooperationandearlyreply.]情景搭配用语:[Usefulexpressions]●Welookforwardtoreceiving⋯(希望早日收到⋯⋯)●Hopetoreceive⋯(希望收到⋯⋯)●Yourearlyreplyisappreciated.(盼早复)●Weareanticipatingyouranswer.(盼早复)第二节PatternofreplyingLettersofEstablishingBusinessRelations回复建立业务关系信函的写作步骤不管是买方还是卖方,收到建立业务关系请求的信函后,都应该迅速、完整、礼貌地做出答复,以便给读者留下良好的印象。一般回复建立业务关系的信函包括如下步骤:1〃感谢对方对你公司的兴趣;[Thankingthereaderfortheirinterestinyourcompany]情景搭配用语:[Usefulexpressions]●Thankyoufor⋯(感谢你方⋯⋯)●Thankyouforyourinterestin⋯(感谢你们对⋯⋯的兴趣)●Wehavereceived⋯.(我们收到你方⋯⋯)●YourletterofAugust8hasbeenreceivedwiththanks.(感谢你方8月8号的来信)2〃表示对对方建立业务关系意愿的兴趣;[showyourinterestintheirwishofestablishingbusinessrelations]情景搭配用语:[Usefulexpressions]●Yourwishofestablishingbusinessrelationscoincideswithours.(你们建立业务关系的愿望和我们不谋而合)●Thisisalsoourdesire.(这也是我们的愿望)●Weshallbeverygladtoenterintobusinessrelationswithyou.(我们将非常高兴与你们建立业务关系)3〃表示进一步采取的行动。[Expressfurtheraction]情景搭配用语:[Usefulexpressions]●Wearesendingyouourcatalogandpricelist⋯(我们给你方寄去我们的目录和价格表)●Weshallbegladtohaveyourspecificenquiry.(我们将很高兴得到你方的具体询价)第三节TextExplanationⅠ课文讲解1Dearsirs,Wehaveobtained1youraddressfromafriendofmine2inSanFranciscoandarenowwritingyoufortheestablishmentofbusinessrelations3.(这一段说明信息来源并表明写信的目的。)Weareverywellconnectedwith4allthemajordealershereoflightindustrialproducts,andfeelsure5wecanselllargequantitiesof6Chinesegoodsifwegetyouroffers7atcompetitiveprices8.(这一段是具体的...