编号（学号）：浅析企业危机与防范摘要：企业之间的残酷竞争以及不确定的内外环境迫使企业不得不加强对财务危机的识别、化解和避免。只有加强对财务危机的管理,企业才会走上健康的、持续的发展道路。随着市场经济的发展,企业所面临的竞争日趋激烈,企业的经营环境变得复杂多变,随时可能受内外各种不利因素的侵袭,而引发财务危机。企业财务作为企业经营的中枢,其良好的运作是企业健康发展的基础。财务危机的存在威胁着企业的生存和发展。因此,每一个企业的经营者、管理工作者只有高度重视企业财务危机的防范和化解，为企业的安全运营提供可靠的保障，才能使企业健康发展。关键词:企业财务危机,财务危机防范,企业经营AnalysisofenterprisecrisisanditspreventionAbstract:Thefiercecompetitionbetweenenterprisesandtheuncertainexternalenvironmentforcesenterprisestostrengthentheidentificationoffinancialcrisis,resolveandavoid.Onlybystrengtheningthemanagementoffinancialcrisis,businesseswillembarkonahealthy,sustainabledevelopmentroad.Withthedevelopmentofmarketeconomy,enterprisesarefacingincreasinglyfiercecompetition,theenterprise'sbusinessenvironmentiscomplexandchangeable,atanytimemaybeaffectedbyunfavorablefactorsinsideandoutsideoftheinvasion,andtriggerafinancialcrisis.Financialasabusinesscenter,thegoodfunctioningofthehealthydevelopmentofenterprisesisthefoundation.Theexistenceoffinancialcrisisisminatoryenterprisethesurvivalanddevelopment,therefore,everybusinessoperators,managersmustpayhighattentiontoenterprisefinancialcrisispreventionandresolution,forthesafeoperationofenterprisestoprovideareliableguarantee,canthehealthydevelopmentofenterprises.Keywords:Enterprisefinancialcrisis,Financialcrisisprevention,Enterprisemanageme目录1引言....................................................................12企业财务危机的定义......................................................13企业财务危机的征兆......................................................13.1企业信誉不断降低....................................................13.2经济效益严重滑坡....................................................23.3关联企业趋于倒闭....................................................23.4自有资金不足........................................................23.5重大投资都是为了获取项目未实现预收益................................24企业财务危机的根源......................................................24.1企业财务管理的宏观环境复杂多变......................................24.2企业资金结构不合理，负债资金比例过高................................34.3企业内部关系不顺....................................................35企业财务危机的防范对策..................................................35.1制定防范资金周转不畅的具体措施......................................35.1.1提高流动资产质量.................................................35.1.2提高营运能力和盈利能力...........................................35.2制定资本结构不当引发的具体措施......................................45.2.1选择合适的融资方式...............................................45.2.2选择合适的融资额度...............................................45.3防范坏账增加引发的具体措施..........................................45.3.1设计适当的收账政策...............................................45.3.2进行应收账款账龄分析.............................................45.4防范投资失败引发的具体措施..........................................45.4.1采取果断行动.....................................................55.4.2迅速弥补...
