Listeningintask1Thesonwantstobuyapairofbasketballashisoldoneslookkindof.Butthefatherthinksthereisstillleftintheoldshoes.ThesonpointsoutthatinanYaoMingclaimsthattheseshoesgivehim.Thefather,ontheotherhand,saysthathedoesnotmakeasmuchasYaoMingdoes,andthatthetallmandoesnotneedextraspring.What'smore,theadvertisermaygivehimforwearingtheshoesinthead.Tothisthesonanswersjokinglythathewouldwearthenewshoes.ThenthefatherrepliesthatYaoMingdidnotsimplybecauseoftheshoes.Rather,theremustbesomethingelse.Thesonknowshisfathermeansthingslikeanddedication.Finallythefatherasksthesontohisstudiesandtheshoes.YouranswerCorrectanswer(1)shoesshoes(2)funnyfunny(3)alotoflifealotoflife(4)adad(5)extraspringextraspring(6)moneymoney(7)dollersmillionsofdollars(8)fornothingfornothing(9)reachthetopreachthetop(10)hardworkhardwork(11)focusonfocuson(12)getforget1.Thefirmhasbeenaskedtochangethewordingofitsadvertisingbecauseitprejudicesagainstfriendlypeople.(A)True(B)False2.Travelcoislookingforanemployeetoprovidefoodforitsstaff.(A)True(B)False3.Mr.Smithagreedtothedecisiontoremovetheword"friendly"fromtheadvertisement.(A)True(B)False4.Thejobcenterintendstosetguidelinesofnotusingpersonalitycharacteristicsinadvertisements.(A)True(B)False5.Accordingtoanofficialofthejobcenter,thelocaljudgeswilldeterminetheresultsofthedispute.(A)True(B)False1.HowdoesthePepsicommercialbegin?(A)Shaqisplayingbasketballwhileakidislookingon.(B)ShaqdrinksPepsiwhileakidplaysbasketball.(C)ShaqandakidarebothdrinkingPepsi.(D)Shaqisteachingakidtoplaybasketball.2.WhydoesShaqwalktowardthekid?(A)Becausehewantstoknowifthekidadmireshim.(B)BecausehewantstoaskthekidforthePepsi.(C)BecauseheisgoingtobuyaPepsifromthekid.(D)Becausehelikesthekid.3.WhatisthePepsicommercialtryingtosay?(A)Thebasketballstarhasastrongerappealtothekidthananythingelse.(B)Pepsihasastrongerappealtothekidthanthebasketballstardoes.(C)Thekidlikesbasketballbetterthananythingelse.(D)PepsiisbetterthanCoca-Cola.4.WhatistheCoca-Colacommercialtryingtotellus?(A)Cokeismorevaluablethananyothersouvenir.(B)TheboylikesCokebetterthanthefootballstar'stowel.(C)ThefootballstarlikesCokeverymuch.(D)Cokeissuperiortootherdrinks.5.WhatdoestheroadsigninNewYorkCitymean?(A)Whileparking,don'tthinktoomuchaboutanythingelse.(B)Theroadthereisdangerous.(C)Parkingthereisnotallowed.(D)Parkingispermittedonlybesidetheroadsign.1.Anadvertisershouldbeginwithwhatbenefitsconsumerscanget.(A)True(B)False2.Inanadvertisementyoushouldusesuchpronounsasyou,weandI,butnotyours,oursandmine.(A)True(B)False3.Bothanextranumberandapercentagecanbeusedinanad.(A)True(B)False4.Inanadvertisementyoushouldusemanyadverbstomodifyverbstoconveyasenseofactionandurgency.(A)True(B)False5.Attheendofyourad,youneedtotellconsumerswhattheyshoulddonext.(A)True(B)False1.Whathavemanycountriesdonetodiscouragesmoking?Theyhavecompletely.YouranswerCorrectanswerbannedtobaccoadsbannedtobaccoads/bannedcigaretteads2.WhatkindoftobaccoadvertisingisnotallowedintheUnitedStates?Advertisersarenotallowedtoshow.YouranswerCorrectansweryoungpeoplesmokingcigarettesyoungpeoplesmokingcigarettes3.Whatdoadvertisersdowiththelawagainstcigaretteadsaimedatyouth?Theykeepfinding.YouranswerCorrectanswerwaysaroundthelawwaysaroundthelaw4.Whydocigarettemanufacturerswanttotargetyoungpeople?Theymustkeepbringingin,asthearedyingoflungcancer.YouranswerCorrectanswer(1)newcustomersnewcustomers(2)old...
