chapter-2-Establishing---Business-Relations[1]VIP免费

Unit2EstablishingBusinessRelationsItisveryimportanttohaveawidebusinessconnections.Youmaybeapproachedbysomecompaniesthathavetheintentiontodobusinesswithyou.Youmayfinditnecessarytolookforyourowncustomers.Wheretofindthecompanyyouwanttodealwith?Youmayfindthemthroughthefollowingchannels:1.OverseasChamberofCommerce海外商会2.TheEconomicandCommercialCounselor’sOfficeoftheEmbassyofPeople’sRepublicofChinainForeignCountries中国驻外商务处3.Yourbranchofficesabroad4.Directories贸易行的行名录5.Publication出版物e.g.PublicCommerceInformationService,publishedbytheMinistryofCommerce,P.R.China商务部出版的公共商务信息导报6.BusinessHousesofthesametrade同业商行7.Advertisements广告8.Internet:www.mofcom.gov.cn;www.ibdaily.com.cnHowtowritetothecompanyyouwishtocontactforthefirsttime?1.Beginyouletterbytellingtherecipienthowhisnameisknowntoyou.2.Providenecessaryinformationaboutyourself3.StateyourwishIfyoureceivealetterinwhichthesenderexpressestheintentiontodobusinesswithyouwhatshouldyoudo?Youshouldanswerassoonaspossible.Thisshowsyourefficiency,whichisagoodwaytoimpressyourpotentialcustomer.Ifyoucan’tdoasrequested,youhavetotellhimtactfullytopavethewayforfuturebusiness.Nowlet’slookatsomeletters：Specimenletter1：ChinaNationalImport&ExportCorp.BeijingBranchBeijingChina(theletterhead:sender’saddress)January4,2005(thedate)•B.Wallace&.Co.236St.LouisStreetCroydon,England(insideaddress:theaddressoftherecipient)•DearSirs：(salutation)•WehaveobtainedyournameandaddressfromSimpson&Co.Ltd.,London,England.Asyouareinthelineofcottonpiecegoods,wearewritingtoenquirewhetheryouarewillingtoenterintobusinessrelationswithus.Weareastate-ownedcorporationspecializingintheexportoftheaboveitems.Togiveyouageneralideaofourproductsweencloseabrochureandasample-cuttingbooklet.Weshallsendyouquotationsoncewegetyourspecificenquiry.Welookforwardtohearingfromyousoon.Yoursfaithfully(complimentaryclose)ChinaNationalImport&ExportCorp.Enclosures:1brochure1sample-cuttingbookletTheExplanationoftheletter1A.WehaveobtainedyounameandaddressfromSimpson&Co.Ltd.,London,England.我们从英国伦敦Simpson有限责任公司那里得到贵公司的商号和地址.1.obtain:get.得到，获得IamsorryIhavenotobtainedtheinformationyourequired.limitedliability.2.Simpson&Co.Ltd.:Co.Ltd有限责任公司Itisacompanyinwhichtheliabilityofeachshareholderislimitedbythenumberofshareshehastaken,sothathecannotberequestedtocontributebeyondtheamountofhisshares.Thatiswhywesaythisisacompanywithlimitedliability.B.Asyouareinthelineofcottonpiecegoods,wearewritingtoenquirewhetheryouarewillingtoenterintobusinessrelationswithus.由于贵公司是经营棉布的，现特致此函，以询问是否愿意与我们建立业务联系。1.line:business,profession,trade行业,职业inthelineofentertainment从事娱乐行业Teaisinourline我们是经营茶叶的。inthelineofcottonpiecegoods经营棉布业Wehaveasimilarexpression:fallwithinone’sbusinessactivities.Teafallswithinourbusinessactivities2.cottonpiecegoods:棉布(匹头)3.enterintobusinessrelationswithsomebody:establishbusinessrelationswithsomebody.与某人建立业务联系WehaveenteredintobusinessrelationswithABCcompany.C.Weareastate-ownedcorporationspecializingintheexportoftheaboveitems.我们是国营公司专门经营上述商品的出口。1.state-ownedcorporation：国营公司2.specializein：专门经营Theyspecializeingarments.他们专门经营服装。3.items:goods商品D.Togiveyouageneralideaofourproductsweencloseabrochureandasample-cuttingbookl...