Chapter 1 Communication: An Intercultural Perspective Needs and purposes for communication: Survival/Co-operation/Personal needs/Relationships/Persuasion/Power/Social needs /Information/Making sense of the world/Self-expression Communication is a form of human behavior derived from a need to connect and interest with other human beings
Communication occurs whenever meaning is attributed to behavior or the residue of behavior
Business communication, as a kind of organizational communication, is the exchange of oral, nonverbal, and written messages within(and across the boundaries of) a system of interrelated and interdependent people working to accomplish common tasks and goals
Also defined as: a dynamic,multi-channeled process,which covers internal communication in a given organization