外贸的小伙伴们遇到的最多的问题,就是价格报出去了,却石沉大海。 客户真的需要吗?客户逗我玩了?价格太高了吗?等等种种疑问,那么针对这样的问题, 怎样去敲开客户的金口,查清楚客户的真实意图,我们的报价不足之处又在哪里了,本文将一一分析和解答,助攻拿下订单。真实案例如下,Dear Yvonne Yueng, Thanks for prompt reply.But i think it’s too much expensive.The market competition is quite hard.Please give a better price. Tony Some Reply as below, Hi Tony, Regarding the offer of memo foam pillow,to be frankly,sometimes ,it’s out of control to quote you such price.US dollar drops dramatically these days.As all cost of materials rising highly before Chinese new year. Hope you could understand.But if your order is a large one,I will persuade our boss to give a special offer for you. BR/Y vonne 分析:回复直观,只是过于简单的回复,没有互动,没有更加深入的了解和沟通。操之过急,首先要探知客户的实际需求再来沟通会比较顺畅。以下面的实际案例为例子,分析存在的问题点和适当的解决方法。Dear Yvonne, I need to increase this order,with the following: 120x200 8pc 90x200 40pc 200 pillows Sorry to ask you but can you try to send the new PI today? Thanks. David Dear David, Re:Memory Foam Pillow For this time,we charge $21 /pc.Due to US Dollars dropping and raw material rising these days. Hope you could understand. Thanks, Yvonne Dear Yvonne, Cancel the pillow. David Hi David, Good day to you. Called you yesterday,But was told you were not in the office. Firstly,I am so so sorry about the price of memo foam pillow.We will keep the price USD20 for you.The reason why we keep $20.0/pc(The margins are so small you would not believe.) is because we appreciate our long-term business relationships.And there comes more orders,of course! But the fact is US dollar dropping dramatically earl...