关于广东创美药业有限公司员工心理契约管理策略的思考【摘要】当前，随着市场经济的迅猛发展，企业之间的竞争愈发激烈，企业若想在这风起云涌的时代洪流中免于被淘汰，打铁还需自身硬，这不仅仅需要不断提升自身业务能力，通过各种手段增强自身竞争力，与此同时，通过创新自身的管理方式，增强内部管理，提高对环境变化的免疫力和适应环境发展的柔性至关重要。而在企业管理实践中，人、财二者作为企业运营的基础条件人力资源管理有着不可替代的关键作用。而企业管理者在长期的员工关系管理过程中，往往更倾向于薪酬福利、培训开发等具有物质性、外显性、客观性的方面，而对于员工心理方面的更注重精神性、主观性、内隐性的角度进行管理缺乏许多实践运用。论文期望通过对广东创美药业有限公司基于心理契约的视角下，探索更具实践意义，更适合企业跟随市场洪流发展形式的员工管理策略促进人力资源管理在企业管理的效用最大化，增强企业的核心竞争优势，促使员工与企业共同发展进步，打造企业与员工的命运共同体。【关键词】心理契约；员工关系；企业管理1ThinkingonthemanagementstrategyofpsychologicalcontractofstaffinGuangdongChuangmeiPharmaceuticalCo，Ltd.[Abstract] At present, with the rapid development of the market economy, the competition among enterprises is becoming more and more fierce. If enterprises want to avoid being eliminated in the flood of the Primary Colors, they need to make their own hard iron, which requires not only constantly improving their own business ability, at the same time, it is very important to improve the internal management, the immunity to the environment change and the flexibility to adapt to the environment development. In the practice of enterprise management, human resource management plays an irreplaceable key role as the basic condition of enterprise operation. In the process of long-term employee relationship management, enterprise managers tend to prefer material, explicit and objective areas such as salary, welfare, training and development, however, there are not many prac...
