精品文档---下载后可任意编辑STACKELBERG GAME MODEL OF SUPPLIERS AND RETAILERS专 业：2024 信息与计算科学指导老师：申请学位级别：学士论文提交日期：2024 年 6 月 9 日摘 要近年来，随着信息技术和科学的飞速进展、客户的需求的多元化，基于供应链的一些思想越来越受到企业的重视。怎样在控制成本的前提下，同时满足不同客户的不同需求？如何在市场中保持信息优势？如何在世界范围内对生产资料进行合理购买或猎取？如何使产品的生产、销售和服务高同行一等？这些都是企业迫切需要解决的问题。供应链思想就是在这样的背景下所产生起来的一种管理思想，目的是使供应链达到最优状态。然而，供应链中包括了许多成员企业，而且各自之间的目标、信息等都是不一致的，这就使得整个供应链可能效率低下。所以需要探求一种最佳方案，使得供应链整体利益最大化。本文以 Stackelberg 博弈模型为讨论背景，着重讨论在日常生活中普遍存在的一个供应商和多个零售商的供应链协调问题，讨论如何使供应链达到最优，最后也加入实际数值进行数学运算，以期能够更好的得出最终结论。关键词：博弈论；Stackelberg 模型； 纳什均衡；供应链协调ABSTRACTIn recent years, with the rapid development of information technology, the diversification of customer demand and scientific thought, some supply chains become more attention of enterprise based on.How to maintain the cost, at the same time, to meet the different needs of different customers? How to keep information superiority in the market? How to produce the data in the world scope for reasonable purchase or acquisition? How to make the products production, sales and service of high counterparts? These are enterprises urgently need to be resolved.A kind of management thought the idea of supply chain is in such a background generated together, the purpose is to make the supply chain to achieve optimal state. However, the supply chain includes many members of the enterprise, and the goals, information between each are not identical, this makes the whole supply chain ...
